Q:

What are some standard newsletter layouts?

A:

Quick Answer

Some standard newsletter layouts include no fold, book style, letter fold and gatefold versions. Designs account for the size and folds required to create a desired finished product. Mailers are a particular category of several standard layouts with address information printed on one outside panel.

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Full Answer

A no fold newsletter includes simple layouts and minimal information on one or both sides of a single sheet of 8 1/2 by-11 inch paper.

A book style or half-fold newsletter incorporates a crease from the top to the bottom in the center of the sheet, resulting in four pages from 8 1/2 by 11-inch or 11 by 17-inch stock. The layout has an inside and an outside.

A letter fold or tri-fold design allows 8 1/2 by 11-inch sheets to fit into a standard number 10 envelope for direct mailings. Each panel is a different size, with the front larger to accommodate the other panels. Letter-fold templates create a six-page newsletter from 8 1/2 by 11-inch stock, whereas a large-format tri-fold design uses 11 by 17-inch stock for a larger version of the same product.

A combination design includes a book style and letter style folds, allowing a larger sheet to fit into a number 10 envelope.

A gatefold newsletter is similar to a book style except the sides meet in the center of the page. A closed gatefold adds another vertical crease in the middle, narrowing the finished product. Gatefold layouts enable the use of larger images spread across multiple panels.

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