Some of the most popular Cowpokes products are its branded calendars, canvas prints and books. Cowpokes products depict popular cowboy caricatures in funny everyday situations that satirize the cowboy way of life. The artistic cartoons poke fun at politics, tourists, horse trading, ranching and real estate.
The 2015 Cowpokes calendar features 12 cartoons that show the brand's most popular characters, Jake and Zeb, engaged in mischief and shenanigans. As of September 2015, the 2016 calendar is on sale. Fans may also choose to have their calendars personalized with their names and greetings to give as gifts. Businesses may also have the calendars printed with their company logo and contact information as customer giveaways and advertising.
The Cowpokes books are a series of cartoons depicting cowboy humor, with titles such as "Comin' Yore Way," "Recollections and Exaggerations," "Them Cowpokes," "Ole' Jake" and "Cookbook & Cartoons." Authored by real-life cowboy Ace Reid, the Cowkpokes cartoons are popular in cowboy country in the United States and Canada.