As of 2015, the Lifetime Movie Network airs, on average, six to 12 movies a day. More movies are shown on weekdays, since the weekend schedule often includes some one-hour programs as well.
Since the majority of movies, with commercial breaks added, last about two hours, the network does not show more than 12 movies per day. The channel also dedicates some of the late night hours to paid programming blocks, limiting the time available to show additional movies. The Lifetime Movie Network's parent network, Lifetime, typically airs no more than four movies per day, dedicating more of its time to one-hour programs, instead.