The main characters of Ever After High doll series are Raven Queen, the daughter of the evil queen, and Apple White, the daughter of Snow White. The two girls are students and roommates.
The characters of Ever After High fall into two groups, including the royal main characters and the rebel main characters. Each character comes from a well-known story with parents associated with well-known fairytales. Each character also has a specific special skill. For instance, Ginger Breadhouse is a rebel main character who is the daughter of the Candy Witch. Ginger Breadhouse's parents are associated with the fairytale "Hansel and Gretel." Her special skill is the ability to bake spells into food and affect whoever eats her culinary creations.