Researchers at the BBC insist that the red and white of Santa's suit has been around for quite some time. Some people have stated that Santa's original suit was a more subdued hue similar to tan.
It is a common claim that the red and white of Santa's robes and beard are eerily reminiscent of Coca-Cola's trademark colors, a marketing ploy slyly disguised as Papa Noel. However, according to the BBC, this is merely a coincidence. In fact, the BBC holds that the colors are instead an homage to the Bishop of Myra of the fourth century, long before any influence of an American soft drink empire.