The Today Show may be watched live in the studio by making a reservation online in advance of the show. Live streams of the Today Show are also available in some areas on NBC.com.
To watch the Today Show live in the studio, guests are encouraged to reserve a seat ahead of time. Tickets to see the show are free, but reservations are issued on a first come, first served basis. The Today Show starts at 7:00 a.m., but guests are encouraged to show up a half hour before show time to meet the anchors and possibly get on television.