The only way to buy discounted tickets to the Indianapolis Boat, Sport & Travel Show is online at the show's website. As of 2015, buying tickets online afforded shoppers a savings of $2.
To purchase tickets online and receive a discount, customers must access the link online via the Indianapolis Boat, Sport & Travel Show website. Customers then print the tickets off at home. Those who have purchased online tickets in advance are also eligible to use e-ticket express lanes at the show.
The discount is available for the one-day tickets for adults. The same discounted tickets are available at Marsh Supermarkets. The two-day tickets offer a discount over buying two single-day tickets; however, these are only available at the box office.
Single-day tickets are available in price tiers. Seniors over 60 years old receive a discounted price as do children between the ages of 6 and 12. Children under 6 years old get in for free. Everyone else pays the adult ticket price.
The show organizers also offer deals during the show's run. For example, the organizers sold $2 tickets at the box office on the Tuesday of the show in 2015. The Wednesday of the show allowed visitors to buy one ticket and get a second for free with a Facebook link. On Thursday, those with a police, firefighter or military ID got a discounted ticket at the box office.