How Often Does Amazon Prime Add New Releases to Its Movie Rentals?

Amazon Prime adds new movie releases to its rental options on the same date when those movie titles are available for purchase on DVD. In most cases, they are available to rent on before they are available to purchase.

Movies are typically released for sale on DVD every Tuesday; makes the same movie titles available to rent digitally on the same day that they are released for physical purchase. However, since most retailers are not open at midnight on Monday evening, viewers may actually be able to rent new movie releases on before they can purchase them in stores.