A proposal is a document that details how you plan to perform a specific work. A generic proposal outline includes: 1 - Cover Letter/Opening/Introduction (include contact information and a bit about your organization in this section); 2 - Background/Experience (state your background and experience in fulfilling the proposal's criteria); 3 - Current Circumstances/Situation/Issues (in this case,
. the prospect's current circumstances/situation/issue); 4 - Objectives/Results (the results that the prospect can expect after your work is complete); 5 - Project Plan (step-by-step plan detailing how you will complete the work for the prospect); 7 - Pricing/Budget information (any costs associated with the project); 7 - References (other clients who you have performed this specific work for); and 8 - Conclusion (restate the goal and why you are the best fit for the job)
