A marketing plan is a written document that generally addresses marketing strategies in order to paint a clear picture of the present and future success of a business. There are several areas to include when writing a marketing plan. Some of these are: target markets, industry trends, goals, budgets and placement. Small business owners often don't feel they have the time nor the know-how to write
. a marketing plan, however, a one page plan can be easier, inspirational and just as effective. An example of a free marketing plan template can be found here: http://marketing-plans.suite101.com/article.cfm/one_page_marketing_plan_template
