The cosmetic industry is a large industry with global acclaim. Cosmetics not only include items such as make up and perfumes but also item like lotions, soaps and conditioners and other beauty products. The cosmetic industry caters primarily to women, but over time it has started to cater more towards men by making special soaps and other items specially formulated for men. There are anti-aging
. formula creams for men as well as products to prevent razor bumps and to provide a smoother shave.There are different classes of cosmetics including luxury cosmetic brands such as Lancome and Estee Lauder. Many of these companies have products costing hundreds of dollars per ounce. Many of these products claim not to perform testing on animals. However, these products also boast hypoallergenic qualities, so they can be used on sensitive skin. Many users claim that these expensive cosmetic products help to keep them looking young and also have fewer side effects and problems than other cosmetic products.The cosmetic retailer industry is smaller than other industries such as electronics. It has a yearly revenue of approximately 13 billion dollars. The industry includes retailers such as Sally Beauty Supply, Ulta Salon, and other stores that sell beauty products. Many cosmetic retailers sell other products as well including salon equipment and other beauty equipment. They also sell nail polish and other nail beauty products.Although the cosmetic industry was considered recession-proof before, even it is taking a beating during the economic slump. All industries are taking a beating and even though sales of cosmetics have declined less than other industries they have still experienced a slump. For people looking to invest in cosmetics, the male cosmetic market is still largely untapped. Even though men account for a large portion of the population, most of the cosmetic industry does not cater to men. More reference links: http://www.ibisworld.com/industry/default.aspx?indid=1055 http://ivythesis.typepad.com/term_paper_topics/2008/02/cosmetics-case.html
