A consumer to business, or C2B as it is commonly referred to, is a new business model that has profited from the exponential growth in use of the internet. This business model is an electronic form of business that does not follow the typical e-commerce model that many have to come to know. There are many unique elements involved in this new and unique business model. First, it is a unique
. e-commerce business model in which consumers offer goods or services to companies in exchange for money. This is unique in many aspects, but it is unique primarily in that it is a complete reversal of the typical business mode where businesses offer goods and services to consumers in exchange for money. Moreover, the advent of this new method of business has helped to make it the fast growing platform, a fact that is unique among all business platforms that exist today (i.e. the brick and mortar business model), it is today. The C2B model is implemented in many ways across the internet. One popular way is through blogs that offer links or ads back to partner businesses and are paid for the consumers that they refer to businesses they partner with in the process. This model is similar in many aspects to the way popular websites implement ads across their websites and generate cash as a result. Other examples include websites like Facebook.com (that make use of their wide user networks and databases and are prime locations for advertisements and links as consumers use their site), ESPN.com, internet forums and many other websites. As this model continuous to convey the current growth it has currently shown it is evident that it may grow significantly more than television ads. This is may signal the end of television ads which have been the largest sources of income for many companies for quite some time. http://www.darrell-hill.com/e-business/consumer-to-business-c2b or http://www.emarketer.com/PressRelease.aspx?R=1008432
