When an individual or business interest considers forming a new business, one of the important first steps is the determination of the business model. The model upon which a business is built typically outlines the target customer, the value proposition and the necessary resources to deliver the value proposition.
These three determinations can be considered as a permanent configuration .
upon which the company is built. They form the vertices of a triangle that can be conceptualized as a business model template.
Small changes can be made as the business evolves over time. However, changing any one of the three primary considerations will likely necessitate changes to the other two.
A number of specific templates are available on the internet. However, each will share the three common elements of strategic business planning: the customer, the good or service to be sold, and the method of producing the good.