In 1981, the separate-programming rule was repealed by the FCC, but WCED-FM went the opposing direction and adopted the call letters WOWQ and the moniker Q102, becoming a fully-independent station with its own programming. It began this identity initially with a Top 40 format, mostly automated. By 1988, the station had switched its format from Top 40 to Country, and began putting live local DJ's on during the daytime hours, with a satellite-delivered country music format programmed offsite from another location during the evening hours. Though the format had changed, the Q102 moniker was retained. It was at this time that the station had begun pretty much what it is today.
WOWQ and WCED was also one of the very first stations in the U.S. to use hard-disk audio storage technology in the early 1990s, developed by Computer Concepts Corporation.
Upon acquisition, Vox Media changed WOWQ's call letters to WMOU in December 2000 and adopted the moniker "Moo 102", though it maintained the popular country music format. The move was made to presumably create the top-of-mind-recall generated by its competitors in Altoona, whose stations were branded as "Froggy". Vox Media then decided to put both WOWQ and WCED up for sale, with WOWQ being sold in October of 2001 to its current owner for $4.2 million. WCED would be spun off to another owner years later.
12M-6AM: Danny Wright All Night; 6AM-10AM: Q-Morning Crew -- Tom Howard and Drew Gordon; 10A-3PM: Tracie Lee with the At-Work Network, and the Midday Country Jam; 3PM-7PM: Scott Keen with the Budweiser Six-pack at 5; 7PM-12M: Lia
Weekends feature Adam Curry, and Krista, with local shows Saturday Morning Tunes with Tracie Lee, and the longtime favorite, The Sunday Morning Polka Party with the Big Moose.
Weekend national shows include the Crook and Chase Countdown, Thunder Road, Retro Country USA, and Bill Cody's Classic Country Weekend.
Local sports feature Pittsburgh Steelers Football, and high school football with the DuBois Beavers.
Notable former air talent includes Tom Rogers who hosted the Q102 morning show for many years prior to the Vox Media transaction, with Sam Lewis riding shotgun with local news. John Allen, Gene Allen, Gary Stormer and former station manager Dave Anthony were also frequent voices on Q102.
In the 1990s, Polka show host Moose Rosana succeeded Ben Finger and Ed Paul Finger on their popular "Polka Party".