On 25 April 1915 west of Cape Helles, Gallipoli, Turkey, three companies and the Headquarters of the 1st Battalion, Lancashire Fusiliers, when landing on W Beach, were met by a very deadly fire from hidden machine-guns which caused a large number of casualties. The survivors, however, rushed up and cut the wire entanglements notwithstanding the terrific fire from the enemy and after overcoming supreme difficulties, the cliffs were gained and the position maintained. See also John Elisha Grimshaw, William Keneally, Alfred Joseph Richards, Frank Edward Stubbs and Richard Raymond Willis.
Major Bromley was one of the six members of the regiment elected for the award, one of the famous 'six VC's before breakfast'
Capt Cuthbert Bromley (1878 - 1915) - Find A Grave Memorial at www.findagrave.com earned on a beach that would thereafter become known as 'Lancashire Landing'.