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Brooke Brodack

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Brooke Allison "Brookers" Brodack (born April 7, 1986, in Putnam, Connecticut) is a viral video maker, believed to be the first performer to have been discovered on the YouTube website and offered a contract from the mainstream media. She began posting her short comedic videos on her "Brookers" YouTube channel in September 2005. By June 2006, they had earned her an 18-month development contract from Carson Daly, the host of a late night show on NBC and former VJ on MTV. From July 3 to August 17, 2006, her "Brookers" channel was the most subscribed on YouTube. She was named a "Crossover Star" by the Wall Street Journal on its New Media Power List on July 29, 2006.

From August 2006 to April 2007, she played a large role on a Daly-hosted, NBC-sponsored video contest website, It's Your Show TV (www.iystv.com), posting many videos there. In May 2007, Brodack started her own web channel, brookebrodack.tv, which was offered through www.me.tv, a new service Daly helped to found, but which is down now.

Brodack directs, edits, and performs in her videos, most of which have been set in and around her family home in Holden, Massachusetts. The New Yorker has called her videos "defiantly madcap. Taken together, they have received more than 40 million views on her "Brookers" YouTube channel alone. Her single most popular video, "CRAZED NUMA FAN!!!!", a lip-sync parody of an earlier internet phenomenon, Numa Numa by Gary Brolsma (itself a parody of "Dragostea din tei" by O-Zone), has been viewed on YouTube over 7.3 million times. Her video "Chips", a spoof suspense drama about eating potato chips, has been called "brilliant" by Entertainment Weekly, which has listed it among the "great moments in YouTube history. Her work and example have inspired many others to become viral video makers, including the well-known Christine Gambito ("HappySlip").

Brodack appeared on The Tyra Banks Show on December 6, 2006, as a judge for a student video competition. In February 2007, she released "The Sound of Your Voice," a viral music video for The Barenaked Ladies. She participated in the 777 (July 7, 2007) YouTube gathering in New York City. In November 2007, she released, "Ozzy's Magical Glasses n' Stuff," a viral video advertisement for an live auction of Ozzy Osbourne items on the Auction Network, for which she was paid "a solid five figures" by the Palisades Media Group. She has made collaborative videos with the New York based comedy troupe The Tenderloins, the Los Angeles based comedy troupe Studio 8, the viral video maker Caitlin Hill ("TheHill88"), and the "lifecaster" Justine Ezarik ("iJustine"), among others. She has experimented with non-comic videos as well, such as the wistful meditation, "The Falling." In January 2008, Brodack moved to Los Angeles, California.

In addition to her "Brookers" YouTube channel, Brodack in January 2006 established a second channel, "QuietRiot," and she began posting videos there regularly in the summer of 2007. While still mostly comic, they are more personally revealing than the videos she posts on "Brookers." Collectively, they have received about 500,000 views. She also has given, since early 2006, scores of improvised comic performances on live video, hosted by such services as Stickam. Many of these have been recorded by fans, who have released them or sections of them as viral videos.

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Last updated on Monday March 10, 2008 at 13:57:26 PDT (GMT -0700)
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