Animator Chuck Jones, of his own admission, got the idea of Witch Hazel from the Disney cartoon Trick or Treat (1952), which featured a good-natured witch squaring off with Donald Duck. Enamored of the character's voice characterization, provided by June Foray, Jones developed his own Witch Hazel character for the Bugs Bunny short Bewitched Bunny (1954). The story retells the classic fairy tale "Hansel and Gretel", and Witch Hazel, naturally, plays the witch who tries to cook and eat the children. Bugs Bunny witnesses her coaxing the children inside, however, and saves the youths from Witch Hazel's clutches. However, once the witch realizes that Bugs is a rabbit, she chases him to put him into her witch's brew. Bugs eventually uses Hazel's own magic against her and transforms her into a sexy female bunny, prompting the comment, "But aren't they all witches inside?" As Jones was unable to get Foray to play the role, Bea Benaderet supplied the witch's voice.
Despite their common name, Jones's Witch Hazel is a much different beast from her counterpart in the earlier Disney film. The Looney Tunes character is highly stylized. Her rotund, green-skinned body is wrapped in plain, blue dress and supported by twiglike legs. She has wild black hair from which hairpins fly and spin in midair, whenever she zooms off on her broom, and she wears a crumpled black hat. Her nose and chin jut bulbously from her face, and her mouth sports a single tooth. She's a more villainous creature than Disney's witch, as well; the Looney Tunes Hazel lures children into her house to eat them. Nonetheless, she has a strong sense of humor; she frequently says things that cause her to break into hysterical, cackling laughter.
Jones finally succeeded in wooing Foray into taking on the role of Witch Hazel for the 1956 cartoon Broom-Stick Bunny. Foray had reservations about Jones "stealing" a character from Disney, but Jones knew that there was no way for Disney to establish ownership of the name since "witch hazel" is the name of an alcohol rub. Foray would perform the character for the final two cartoons in the series.
Broom-Stick Bunny is usually cited as Jones' funniest Witch Hazel outing. The cartoon begins with Hazel asking the genie of the magic mirror who is the ugliest (a plot similar to the one in Snow White and the Seven Dwarves). The scene cuts to Bugs trick-or-treating on Halloween as a witch. When he visits the isolated house of Witch Hazel, she mistakes Bugs-in-witch-costume for the genuine article. Jealous that this newcomer is uglier than she, Witch Hazel invites the "witch" inside her strange home (beautifully rendered by layout artists Ernest Nordli and Phil DeGuard) for some "Pretty Potion" disguised as tea. Bugs removes his mask to drink, sending Witch Hazel into a frenzy & mad dash; it seems that a rabbit is the missing ingredient for her witch's brew. Hazel soon chases Bugs and captures him by tricking him with a carrot. Hazel was about to kill Bugs, but when she looked into his big sad eyes, she cried and said that he reminded her of her pet tarantula Paul. Bugs tried to calm her down with a beverage. In the end, Hazel takes the Pretty Potion, a fate worse than death for a woman who relishes her croneliness. The potion transformed her into a beautiful, pink-skinned redhead. Horrified at her appearance, she ran to the magic mirror and (in a newly softened voice matching her beautiful appearance) asked if she was still ugly. The genie took a surprised look at her and tried to grab her. Hazel went on her broom and flew off into the night sky with the genie chasing after her on his magic carpet. Bugs then calls Air Raid Headquarters about them. Critics have praised the film's witty dialogue, written by Tedd Pierce, such as Hazel's question to Bugs-in-costume, "Tell me, who undoes your hair? Why, it's absolutely hideous!"
Jones would pit Bugs against Witch Hazel in one final cartoon, A Witch's Tangled Hare (1959), a parody of Macbeth. Rabbit is once again the missing ingredient to Witch Hazel's brew, and Bugs happens to be in the area. Meanwhile, a William Shakespeare look-alike observes the action in search of inspiration.
The 1963 Bugs Bunny short Transylvania 6-5000 features a brief, silent cameo appearance from Witch Hazel (or a character very similar to her), as Bugs transforms the cartoon's vampire antagonist into her through the use of a magic spell.
Witch Hazel has since appeared in cameos in various Warner Bros. productions, such as the movie Space Jam (1996), the video games Bugs Bunny: Lost in Time (in which she appears as a boss and also appears on the cover of the game) and Looney Tunes Collector: Alert! (2000), and one episode each of The Sylvester and Tweety Mysteries, Pinky & The Brain, and Duck Dodgers (the latter of which references Broom-Stick Bunny). She even made a cameo in the deleted "pig head scene" in Who Framed Roger Rabbit, in which she can be seen flying around on her broomstick before she gets struck by lightning.