The idea of
southernization comes from the observation that "Southern" values and beliefs are increasingly taking over the national dialogue in the
United States of America. North-American commentators and journalists began using the term in the late 2000s to describe the ongoing cultural changes.
Description
Apart from an arguable suspicion of any form of intellectualism, values and beliefs that are often ascribed to the
American South include
religion (i.e.,
creationism/
intelligent design) and
patriotism. Besides the cultural influence, many say that the South has infiltrated the national political stage. In 1992 the winning presidential ticket consisted of the Governor of
Arkansas,
Bill Clinton and a Senator from
Tennessee,
Al Gore. Meanwhile the
Republican Party underwent their own southernization when more and more Republican leaders called for a low-wage, low-tax, low-investment industrial society.
Today, the American South has more electoral votes than ever, due to an increase in population. Their increasing influence, however, goes beyond that. Liberal commentators say that "Southernism" has gained prominence under the George W. Bush presidency. They accredit many concepts such as the new frontierism and jingoism as well as anti-abortionism or anti-international trade sentiments to the American South.
References