The Smokey the Bear Sutra
is a 1969 poem by Gary Snyder
which presents environmental concerns in the form of a Buddhist sutra
, and depicts Smokey
as the reincarnation of Vairocana
Buddha. Snyder composed the poem in one night for a February 1969 Sierra Club
Wilderness Conference, at which he distributed the first copies. The poem "may be reproduced free forever," and has since been widely disseminated in print and electronic forms.
The full text - Smokey the Bear Sutra