"It's the Same Old Song" is a 1965 hit single recorded by The Four Tops for the Motown label. Written and produced by Motown's main production team Holland-Dozier-Holland, the song is today one of The Tops' signature songs, and was notably created--from initial concept to commercial release--in exactly 24 hours.
After "I Can't Help Myself (Sugar Pie, Honey Bunch)" hit #1 in June of 1965, The Four Tops' former label, Columbia Records, wanting to cash in on the group's success, re-released the Tops' 1960 Columbia single "Ain't That Love". A perturbed Berry Gordy ordered that a new Four Tops single had to be released within a day's time.
At 3 o' clock that afternoon, the Holland brothers and Lamont Dozier penned "It's the Same Old Song"; Duke Fakir recalled: Lamont Dozier and I were both a little tipsy and he was changing the channels on the radio. He said, 'It sounds like the same old song.' And then he said, 'Wait a minute.' So he took 'I Can't Help Myself' and reversed it using the same chord changes. By 5 P.M., The Tops had recorded the song and mixing began.
The engineering team worked around the clock perfecting the single's mix and making hand-cut vinyl records so that Berry Gordy's sister Esther in the Artist Development department could critique them and select the best ones for single release. By 3 P.M. the next day, 1500 copies of "It's the Same Song" had been delivered to radio DJs across the country, and the song eventually made it to #5 on the Billboard Hot 100 charts. "It's the Same Old Song" is very similar in melody and chord progressions to "I Can't Help Myself", which in turn is even more similar in melody and chord progressions to "Where Did Our Love Go" by the Supremes, who also covered "It's The Same Old Song" in 1967.
In the mid-1990s, The Four Tops appeared in a Velveeta commercial, where they spoofed "It's the Same Old Song" with a song called "It's Not the Same Old Side" (as in side dish).