The concept of "Serving the People", together with "Never benefit oneself, always benefit others" and "Tireless struggle" became the core principles of the Communist Party of China
Although less often used in China today, the slogan still plays some important ceremonial roles. It is inscribed on the screen wall facing the front entrance of the Zhongnanhai compound, which houses the headquarters of the Central People's Government and the Communist Party of China.
During inspection of troops in the People's Liberation Army, the following ceremonial exchange is carried out:
In the West today, the slogan is often seen as a fashion accessory in certain fringe cultures. For example, Mao-era style schoolbags emblazoned with the slogan are now marketed in the West as a fashion accessory.