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...Baby One More Time (song)

"…Baby One More Time", written by Swedish music producer Max Martin, is the debut single from pop singer Britney Spears, released from her debut album of the same name during the fourth quarter of 1998 in the United States, and in early 1999 internationally. The single was a huge commercial success, benefited from massive exposure of the music video, which outfitted her in full Catholic-school regalia, prior to release.

Song information

The song, written by Max Martin, and produced by Martin, Denniz PoP & Rami for TLC, recalls the singer regretting her previous decision to end a relationship, and how much she wishes to reconcile because of what he means to her, emphasizing how much she wants him to "hit me baby one more time."

The song was originally titled "Hit Me Baby One More Time", but it was revised to "...Baby One More Time" since Jive Records executives were concerned that the song would condone domestic violence.

"...Baby One More Time" was ranked at #25 on Rolling Stone & MTV's 100 Greatest Pop Songs of all time and Blender reported it as #9 on their list of 'The 500 Greatest Songs Since You Were Born'.

Cover versions

Several artists have recorded cover versions: Fountains of Wayne, Travis, Richard Thompson, The Dresden Dolls, Hog Hoggidy Hog, Haddaway, Dweezil and Ahmet Zappa, Heretik Sound System, Children of Bodom, Bowling For Soup, Simple Plan, Ten Masked Men, Decco Band , Black Ingvars, Mr. Bungle, Cargo City, Kevorkian, Wise Guys, Type O Negative, Doll Factory, Christian Ice, Evanescence, System Of A Down, Blink 182, The Offspring, Weezer, Tori Amos and Panic! At The Disco. A cover of the song was used for the video game Karaoke Revolution Volume 2. The song was also a cover on the game Karaoke Revolution Presents: American Idol Encore as downloadable content. Although it has been claimed that Marilyn Manson has covered this song it is false it is actually P.T. Grimm and the Dead Puppies

Other uses of the title

In April 2005, the British network ITV aired a short series called Hit Me Baby One More Time hosted by Vernon Kay. The show pitted one-hit wonders who generally had their moments of fame in the 1980s against each other to play their own hits and a currently popular cover song. The favorites were chosen by audience voting. The American version of the show also aired on NBC later in the year, and it was also hosted by Kay. The song was also featured in an episode of The Young and the Restless. In 2008, the Korean girl group, Jewelry (쥬얼리), had a hit song titled One More Time, which contains the lyrics "Baby One More Time".

Music video

Directed by Nigel Dick, the "...Baby One More Time" music video is what arguably fueled the single to become a success. Its original setup, however, was in high contrast to what eventually became the final product. The plan was to have the video in a cartoon-like environment, in a likely attempt to attract the audience of younger children. However, Spears was unhappy with this, and argued that the set should be a bit more mature. So, the childish nature of the primary plan was scrapped, and instead was replaced with Spears' idea for the video to be shot in a school. The schoolgirl outfit worn by Spears in the video is on display at the Hard Rock Hotel & Casino in Las Vegas, NV.

Shot in two days at Venice High School in California, the music video for "...Baby One More Time" begins with Spears in a particularly boring class right before the end of the day. Her assistant Felicia Culotta played the role of Spears' teacher. When the bell rings, Spears runs out into the hall and begins a choreographed dance. After this, Spears is outside, now adorned in an athletic outfit. Along with a couple of other students, she performs a number of gymnastic moves before heading back inside. She is then sitting on the bleachers in the gymnasium watching a basketball game. Her love interest, played by her real-life cousin Chad, in the video is revealed. After this short segment, Spears begins her final dance routine and the video ends shortly afterwards, revealing that the whole thing had actually just been Spears's daydream.

The video became an instant hit on MTV and other music channel vehicles, and eventually became her first to retire on TRL.

The Greatest Hits: My Prerogative DVD released in 2004 contains two alternate versions of the video. One features Britney in her pink singlet' top and white pants dancing with her back-up dancers. The other alternate version sees Britney in her school girl uniform dancing through the school hall from the start of the song to the end of the first chorus. It differs slightly from the original as the shots are longer.

Formats and track listings

These are the formats and track listings of major single releases of "…Baby One More Time". Australian CD Single (1835)

  1. "…Baby One More Time" — 3:30
  2. "…Baby One More Time" [Instrumental] — 3:30
  3. "Autumn Goodbye" 3:41
  4. "…Baby One More Time" [Davidson Ospina Club Mix] — 5:40
  5. Enhanced with "…Baby One More Time" Video

Europe 2-Track CD (0581692)

  1. "…Baby One More Time" — 3:30
  2. "…Baby One More Time" [Instrumental] — 3:30

UK CD #1 (52169)

  1. "…Baby One More Time" — 3:30
  2. "…Baby One More Time" [Sharp Platinum Vocal Remix] — 8:11
  3. "…Baby One More Time" [Davidson Ospina Club Mix] — 5:40

UK Limited Edition CD #2 (52275)

  1. "…Baby One More Time" — 3:30
  2. "…Baby One More Time" [Instrumental] — 3:30
  3. "Autumn Goodbye" — 3:41

U.S. CD Single (42545)

  1. "…Baby One More Time" — 3:30
  2. "Autumn Goodbye" — 3:41
  3. Enhanced with "…Baby One More Time" Video

U.S. 12" Vinyl (42535)

  • Side A:
  • "…Baby One More Time" [Davidson Ospina Club Mix] — 5:40
  • "…Baby One More Time" [Davidson Ospina Chronicles Dub] — 6:30
  • "…Baby One More Time — 3:30
  • Side B:
  • "…Baby One More Time" [Sharp Platinum Vocal Remix] — 8:11
  • "…Baby One More Time" [Sharp Trade Dub] — 6:50

Official versions and Remixes

  • Album Version — 3:30
  • Instrumental — 3:31
  • Answering Machine Message — :20
  • Boy Wunder Radio Mix — 3:27
  • Davidson Ospina Radio Mix — 3:24
  • Davidson Ospina Club Mix — 5:43
  • Davidson Ospina Chronicles Dub — 6:33
  • Davidson Ospina 2005 Remix — 4:41

  • Lenny Bertoldo X-Mix — 5:04
  • Sharp Platinum Vocal Mix — 8:12
  • Sharp Platinum Vocal Mix (Edit) — 6:50
  • Sharp Trade Dub — 6:50
  • Wade J. Robson Remix 1
  • Cabaret Mix 2



As mentioned above, the music video became a hit and it earned Spears her first three MTV Video Music Award nominations in the categories of Best Pop Video, Best New Artist and, most prominently, Best Female Video. Despite her losses at the VMAs, the single still won numerous awards, including a Teen Choice Award for Single of the Year and an MTV Europe Music Award for Best Song, proving that the single's success was not limited to the U.S.

The song was nominated for a Grammy Award for Best Female Pop Vocal Performance.

Year Ceremony Award Result
1999 Teen Choice Awards Single of the Year Won
1999 MTV Video Music Awards Best Female Video Nominated
1999 MTV Video Music Awards Best Pop Video Nominated
1999 M6/Mellier Awards Premier Clip Award Won
1999 MTV Europe Music Awards Best Song Won
2000 Grammy Awards Best Female Pop Vocal Performance Nominated

Chart performance

"...Baby One More Time" remains Spears' biggest U.S. and international hit to date. The song debuted at number seventeen on the Billboard Hot 100, the highest debut of her career, and was able to climb to number-one on the chart, staying there for two weeks and becoming her first number-one hit and only one to date in the U.S. The song also reached the top spot of the Hot 100 Singles Sales, staying there for a solid four weeks; this eventually propelled the single to a Platinum certification by the RIAA. Though not as strong as its sales tallies, the single also experienced considerable airplay, becoming her first top ten hit on the Hot 100 Airplay chart peaking at number eight. The track spent thirty-two weeks on the Hot 100, her longest run on the chart, with a vast majority, twenty-nine, of these weeks within the top forty. The single also became an all-around hit on Top 40 radio, going top ten on both the Top 40 Tracks and Rhythmic Top 40, and to number one for five weeks on the Mainstream Top 40.

Internationally, it was an even bigger hit, reaching the top spot in every European country charted, including the United Kingdom, and also ascending to the summit in other countries such as Canada, Australia and New Zealand. It was No. 1 in Australia for 9 consecutive weeks and became the second biggest-selling single of 1999, behind Lou Bega's Mambo #5; eventually, it was certified 3× platinum by the ARIA.

Spears broke a first-week sales record for a female debut act when "...Baby One More Time" sold a total of 460,000 in its first week of release in the U.K. The single went on to sell over 1.45 million copies, making it the biggest-selling single of 1999 in the U.K. It is also the 25th best-selling single of all-time in British chart history and the 2nd one by a female artist.


Chart (1998/1999) Peak
Australian ARIA Singles Chart 1
Austrian Singles Chart 1
Belgian Singles Chart 1
Canadian Singles Chart 1
Dutch Singles Chart 1
European Hot 100 Singles 1
Finnish Singles Chart 1
French Singles Chart 1
German Singles Chart 1
Irish Singles Chart 1
Italian Singles Chart 1
Mexican Top 100 1
New Zealand RIANZ Singles Chart 1
Norwegian Singles Chart 1
Swedish Singles Chart 1
Swiss Singles Chart 1
U.S. Billboard Hot 100 1
U.S. Billboard Top 40 Mainstream 1
UK Singles Chart 1
United World Chart 1

Year-End Charts

Country Position
Australia 2
Austria 1
Belgium 1
Europe 3
France 7
Germany 3
Sweden 8
Switzerland 3
United Kingdom 1
United States 5
United World Chart 2

All-Time Charts

Country Position
Ireland 20
United Kingdom 25
United World Chart 38


Country Certification Sales/Shipments
Australia 3× platinum 210,000
Austria Platinum 40,000
France Platinum 500,000
Germany 3× gold 750,000
Netherlands Platinum 90,000
New Zealand Platinum 15,000
Norway 2× platinum 40,000
Sweden Platinum 30,000
Switzerland Platinum 50,000
United Kingdom 2× platinum 1.45 million
United States Platinum 1 million

Release history

Country Record Label Release Format Catalog No. Release Date
Australia Mushroom Records CD Single 1835 April 20, 1999
United Kingdom Jive Records CD Single 52169 February 15, 1999
United Kingdom BMG International CD Single Limited Edition 52275 February 15, 1999
United States Jive Records CD Single 42545 October 27, 1998
United States Jive Records Cassette Single 42545 October 27, 1998
United States Jive Records 12" Vinyl 42535 October 27, 1998


External links

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