The fruit is a small sweet dark blue to black berry. This plant grows best in wooded or open areas with well-drained acidic soils. In some areas it produces natural blueberry barrens, where it is practically the only species covering large areas.
This plant is fire-tolerant and its numbers often increase in an area following a forest fire.
This native plant is also grown commercially in Canada, Maine, and Massachusetts, mainly harvested from managed wild patches. It is also a favorite of recreational berry pickers, black bears, rodents and birds. The Lowbush Blueberry is the state fruit of Maine.