Bruce Lorne Campbell (born June 22 1958) is an American actor, producer, writer and director. He is best known for his starring role as Ash in the Evil Dead trilogy of horror/slapstick movies, and has since become a B-movie icon.
His acting style is an "over-the-top" machismo that lends itself well to roles such as that of Ash Williams, whom Campbell himself has dubbed "an idiot and a jerk like the rest of us". This style is parodied in the film The Majestic in which Campbell appears as Roland the Intrepid Explorer in the B movie Sand Pirates of the Sahara, written by Jim Carrey's screenwriter character. Campbell also excels at "reverse acting", a frequent filming technique of Sam Raimi's where action sequences are filmed in reverse of how they will appear in the film. Campbell offers advice about getting into the film industry on his website. He is currently starring as Sam Axe in Burn Notice on the USA Network.
Campbell is well-known for his trademark sense of humor, which he often couples with deadpan (and somewhat sarcastic) comic delivery.
His first wife was Christine Deveau (from 1983 to 1989). They had two children, Rebecca and Andy.
Campbell began acting as a teenager and soon began making small Super 8 movies with friends. After meeting Sam Raimi in Wylie E. Groves High School, the two became very good friends and started making movies together. Campbell would go on to attend Western Michigan University while he continued to work on his acting career.
He appears as a deranged plastic surgeon in John Carpenter's Escape from L.A.. In Aqua Teen Hunger Force Colon Movie Film for Theaters, Campbell made a cameo as Chicken Bittle. Campbell has also had several small parts in the movies of Joel and Ethan Coen, appearing as a soap opera actor in the film Intolerable Cruelty, as well as bit parts in The Hudsucker Proxy and The Ladykillers. In Fargo he can be seen on the television at the kidnappers hideout, in stock footage from TV soap opera Generations which is worth noting as the show on which he met his first wife. Campbell also played a small role in Congo, where he is immediately torn to shreds by savage gorillas. Campbell also made a short appearance in the Raimi film Darkman, in which he played one of Darkman's life-like disguises in the ending sequence.
Campbell was offered the part of the exterminator in Men in Black, but turned it down in order to take the lead role in the TV movie Tornado!.
In 1996-1997, Campbell was a recurring guest star on the show Ellen as Ed Billik, who becomes Ellen's boss when she sells her bookstore in season four. This comedic role from Campbell showed him competing for power in the bookstore, with Ellen struggling to give up her role as the owner.
He is also known for his supporting role as the recurring character Autolycus ("the King of Thieves") on the fantasy series Hercules: The Legendary Journeys and Xena: Warrior Princess. Campbell also played Hercules/Xena series producer Rob Tapert in two present day-set episodes of Hercules. He directed a number of episodes of Hercules and Xena, including the Hercules series finale. In addition to these more light-hearted parts, he also had a critically acclaimed dramatic guest role as a grief-stricken detective seeking revenge for his father's murder in a two-part episode of Homicide: Life on the Street.
Ironically, even though at the time he had decided to pursue more purely dramatic roles, Campbell did not audition for this part. Homicide producer Tom Fontana was a fan of Campbell's and phoned him one day asking if Bruce had any ideas for appearing on the show. Campbell later played the part of a polygamous demon in the X-Files episode "Terms of Endearment", a performance that was well-received by his fanbase for its serious dramatic nature and teased by Campbell as an ad for his new haircut (which, he said was "very, very short.") He also starred as Agent Jackman in the episode "Witch Way Now?" of the WB series Charmed, as well as playing an FBI agent in an episode the short-lived series American Gothic titled "Meet the Beetles."
He has had many appearances in other television shows, including Robot Chicken as himself, endorsing "Morning Wood".
Campbell is featured as a voice actor in several video game titles. He provides the voice of Ash in the three latest Evil Dead-themed games, as well as titles such as Pitfall 3-D: Beyond the Jungle, Spider-Man: The Movie, Spider-Man 2 and Spider-Man 3. He provides the voice of main character Jake Logan in the PC title, Tachyon: The Fringe and the voice of Magnanimous in Megas XLR. He has appeared as the voice of the pulp adventurer Lobster Johnson in Hellboy: The Science of Evil.
Campbell has appeared in television commercials for Old Spice. The first ad featuring Campbell began airing in January 2007 and features him discussing experience and those who do or do not have it. The end of the ad features the words "Experience is Everything". There is a chainsaw and Necronomicon visible in the background of this commercial, undoubtedly a sly reference to the Evil Dead films. A second ad began airing in the spring of 2007, featuring Campbell performing a lounge music version of Duran Duran's "Hungry Like The Wolf" on the piano for a group of five attractive women.
On June 28, 2007 the new television series Burn Notice premiered on the USA Network. In it Bruce Campbell plays a former special ops Cold Warrior named Sam Axe who has devoted his post-conflict years to drinking and having as much sex on the beach as he can.
Campbell has also written a book entitled Make Love! The Bruce Campbell Way, a comical novel featuring himself as the main character struggling to make it into the world of A-list movies. He later recorded an audio play adaptation of Make Love with fellow Michigan actors including long time collaborator Ted Raimi. This radio drama styled interpretation of the novel was released through independent label Rykodisc and spans 6 discs with a 6 hour running time.
In addition to his novels, Campbell also wrote a column for X-Ray Magazine in 2001, an issue of the popular comic series The Hire, comic book adaptations of his Man With The Screaming Brain and most recently he wrote the introduction to Josh Becker's The Complete Guide To Low Budget Feature Film Making.
The Way I See It #65: If you're worried about getting a job--or keeping one--start a company of your own. By doing so, you'll reap the rewards of your hard work and you'll only get fired if you fail. This is the land of opportunity. Live in it.
After being a guest of honor at Origins in 1996, Campbell became interested in the role playing game Deadlands which he described as a cross between Evil Dead and The Adventures of Brisco County Jr.. He wrote several intros to pre-made Deadlands adventures.