In the years since Garcia died, the original patterns have been reworked and new patterns based upon Garcia's work have been added, all of which have enjoyed great commercial success. In 1998, Mulberry Neckwear of Marin County, California purchased the rights to J. Garcia ties, and is the current manufacturer.
Currently, his neckwear has become the eye of many teenagers looking for that certain "style". Many young males will wear these ties for school, most noteably on Tuesdays; a.k.a. JGT Tuesday. The first chapter of this phenomenon was recorded in Fordham Preparatory School in the Bronx.