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[hohm-sawrs, -sohrs]
Homesourcing also known as homeshoring is "the transfer of service industry employment from offices to home-based employees with appropriate telephone and Internet facilities". Homeshoring is best thought of as a combination of outsourcing and telecommuting.

Homesourcing refers to hiring employees or engaging independent contractors. Homesourced workers are sometimes required to come to an office for training from time-to-time.

Traditionally, employers were most likely to homeshore call-centers and other customer service processes. However, this trend is changing as employers realize a wider variety of work is amenable to homeshoring. Knight Ridder Newspapers reports "it's no longer just call centers and information-technology jobs. Now it's architects, accountants, tax preparers and financial analysts."

According to researcher IDC Homesourcing is expanding by about 20% a year and homesourcing is "on track to explode".

Companies using homesourcing

US & UK companies which have employed homesourcing personnel include:


Alpine Access Golden, Colorado 1998
Arise Virtual Solutions formerly WillowCSN Miramar, Florida 1997
J. Crew
JetBlue Airways
Live Agent Crewe, Cheshire, UK 2008
LiveOps Palo Alto, California 2000
LiveXchange Toronto, Canada 2002
McKesson Corporation
oDesk Sunnyvale, California 2003
Office Depot . .
UnitedHealth Group . .
The Vermont Teddy Bear Co.
West Corp Omaha, Nebraska 1986
Working Solutions Plano, Texas 1996
Wyndham International . . Connecticut 2006

Advantages of homesourcing

  • Worker preference – homesourced workers often need to work from home or strongly prefer to work from home. They appreciate this opportunity, and therefore are loyal.
  • Reduced costs for the employer as homesourced workers often provide their own telephone equipment and computer systems. Employer also saves on cost of office space.
  • Using homesourced workers that are local to the area where they are calling precludes the prejudice that is sometimes created from regional accents, mannerisms and rates of speech.
  • Possible tax advantages for the worker using part of their home for business purposes.
  • it provides the employer the ability to provide work to individuals who through disability are unable to travel to a workplace

In popular culture

  • An early example of homesourcing in fiction can be found in the 1939 Heinlein book For Us, The Living. The character of Diana, a nationally-renowned dancer, is shown performing in her own home for a broadcast audience, which sees her dancing on sets added by the broadcasting company to her original feed. The mechanism for this homesourcing is not described technically, but it appears to be similar to a high-definition video signal interfaced with something like modern chroma key technology.

See also


Further reading

  • Thomas L. Friedman, The World is Flat: A Brief History of the Twenty-First Century 2005 ISBN 0-374-29288-4

External links

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