- For the fish, see Heros genus; for the TV Show, see Heroes (TV series). For other uses, see Hero (disambiguation).
HERO'S was a Japanese mixed martial arts promotion operated by Fighting and Entertainment Group, the parent entity behind kickboxing organization K-1. Grown from and branched off of K-1's earlier experiments in MMA, including the K-1 Romanex event and various MMA fights on its regular K-1 kickboxing cards, it held its first show on March 26 2005. The promotion was handled by former RINGS head Akira Maeda.
Although not as popular worldwide as the Ultimate Fighting Championship
or the now defunct PRIDE Fighting Championships
, HERO'S was very recognizable in the Japanese mixed martial arts scene, thanks in large part to the visibility and resources of FEG and K-1, as well as the demise of PRIDE FC, and the current lack of a UFC coverage contract for Japanese audiences.
HERO's in the USA
On 27 March 2007
, FEG (the Fighting Entertainment Group) held a press conference at the Los Angeles Coliseum
to announce their first US event which was to be held on 2 June 2007
. The show, named K-1 Dynamite!! USA
, was a joint operated venture with the newly formed Elite XC
, British MMA organization Cage Rage
, BoDog Fight
and the Korean based Spirit MC
. The show was broken down into two parts, with the first part (made up of three fights) being aired for free Showtime and the second part on pay-per-view
Reformation into DREAM
At a press conference on February 13 2008
, FEG announced that they discontinued HERO's and were creating a new mixed martial arts franchise, DREAM
, in collaboration with former Pride FC executives from Dream Stage Entertainment
. In addition to established HERO's stars, (such as Calvancanti, Akiyama, and Yamamoto) many other top fighters from around the world (such as Mirko Cro Cop
and Shinya Aoki
) joined the new promotion.
Many notable mixed martial artists competed in HERO's, including:
List of HERO's GP Champions
List of K-1 HERO's events