Initially, the company processed and canned pineapples and produced fruit jams. Over the years, production has expanded to include other canned fruit and vegetables, fruit cordials, juices, carbonated beverages and baby food.
Golden Circle operates the world's largest steam peeler and new beetroot processing lines, a $A20m food hall enabling a move into the development of new products such as baby food and a Tetra Pak plant that produces more than 42 million litres of fruit juices and drinks annually. Golden Circle also operates a robotic blow-moulding facility capable of producing 50 million plastic cordial and other beverage bottles every year.
Golden Circle employs a large number of people, which varies seasonally between 700 and 1700.
In addition to its main processing operation in Brisbane, Golden Circle also owns the Original Juice Co. plant at Mill Park, on Melbourne's northern outskirts, and a fresh fruit packing operation in Griffith, New South Wales.
Sales offices are located in every Australian state as well as New Zealand. Australia is the principal market for Golden Circle products, but they are also exported to New Zealand and other Pacific countries.
26 September 2007, Coca-Cola Amatil announced it was making a conditional takeover bid for 100% of the companies shares.
6 October 2008, Heinz launched a Golden Circle takeover bid. Phillip Cave advised that the take over bid of $1.65 per share ($288 million in total) was "attractive" for all shareholders, particularly given the current difficult economic conditions.