Drench® is a brand of bottled spring water owned by Britvic. Drench® is only one of a range of water brands from Britvic, which includes Pennine Spring® and Fruit Shoot® H20.
The Water
The spring water is filtered through
sandstone for up to 50 years and then bottled at source from a
spring within the
Yorkshire hills.
The bottles come in 500ml, 750ml, 1.5 litres and 2 litre sizes. Supermarkets such as Tesco, Asda, Morrisons, Somerfield and Waitrose all stock their stores with it.
TV Advert
Drench® have recently launched a television
advertisement campaign with the
puppet character
Brains from
Thunderbirds dancing to
Rhythm is a Dancer by
SNAP. The advert depicts Brains dancing, he then takes a sip of Drench® and dances better than before. The slogan "Brains perform best when they're hydrated" appears on screen followed by a picture of a Drench® water bottle and "Your Brain's 75% water". The advert was created using
computer generated imagery, and wires to control the puppet.. Although the wires are mostly edited out of the images, they are visible at some points.
References
See also
The Television Advertisement The Making of the Television Advertisement
External links