The United States Census Bureau, being almost seven years out of date, truly does not show the growth of both the population and current city limits. Florence has nearly doubled in size in all aspects. The current city limits have grown northward towards Richland, to where Richland-Florence are one in the same. Florence is also known as "The Backdoor to Brandon" because of the residential boom growing ever closer to the locale of the Brandon city limits. Brandon lies an estimated 15 miles to the east of Florence. The city has grown westward, and will continue to expand towards the Pearl River,eventually stopping at the Pearl River, which separates Rankin County from Hinds County.
There were 931 households out of which 41.0% had children under the age of 18 living with them, 57.8% were married couples living together, 14.6% had a female householder with no husband present, and 24.7% were non-families. 21.8% of all households were made up of individuals and 8.7% had someone living alone who was 65 years of age or older. The average household size was 2.55 and the average family size was 2.99.
In the town the population was spread out with 28.7% under the age of 18, 9.6% from 18 to 24, 33.2% from 25 to 44, 18.8% from 45 to 64, and 9.6% who were 65 years of age or older. The median age was 32 years. For every 100 females there were 87.0 males. For every 100 females age 18 and over, there were 83.2 males.
The median income for a household in the town was $39,400, and the median income for a family was $46,250. Males had a median income of $35,030 versus $24,327 for females. The per capita income for the town was $18,162. About 9.6% of families and 10.8% of the population were below the poverty line, including 14.8% of those under age 18 and 12.0% of those age 65 or over.