Due to its use in a series of advertisements promoting Texas tourism, the phrase has also come to be used independently to describe the quirky and sometimes misunderstood attitudes associated with Texas.
Those boys from CarolinaLovett was a huge fan of Uncle Walt's band as a college student, and Lovett had gone on to produce Hyatt's 1990 album King Tears. Walter Hyatt died a month before the release of this album.
They sure enough could sing
But when they came on down to Texas
We all showed them how to swing
Possibly because of the national exposure of the ad campaign, the phrase has been used independently, even in non-musical contexts as a general expression conveying Texans' sometimes baffling customs. Roger Ebert titled a compilation of responses to his review of the movie Friday Night Lights "That's right you're not from Texas", in which most of the writers rebuked Ebert for misunderstanding the devout Texan football culture. Garrison Keillor used the same title for a tribute to Molly Ivins, explaining that she exemplified and celebrated a distinct Texan attitude that many others didn't understand.