Adbot operated under this model until Dec 5, 1997. On that date, the Federal Bureau of Investigation raided Adbot's office resulting in the cessation of normal operations, as part of an investigation into securities fraud related to Frith's Chicago Partnership Board (CPB) operation, the ill-advised source of Adbot's start-up funding. Despite efforts to separate from the troubled CPB and continue operations, the company was ordered to liquidate all assets and was shuttered in December 1997. Frith eventually was found by a jury to be not guilty of securities fraud, but was convicted of two securities law violations (out of 23 charges) for operating his CPB broker-dealership without enough money in its reserve accounts. The conviction was based on a financial shortfall on a single day in 1997.
The case notably became reference case law regarding auditing requirements for securities firms.
The auction model established the market price of display advertising based on a simple supply-demand mechanism. This was in contrast to Adbot's larger competitor, DoubleClick, where ad placement pricing was negotiated between the ad network operator and marketers. At the time, the auction model was novel in the industry, though others were to follow using the same or similar models.
Norton patches firewall holes; Now you can also block advertising programs from checking out your system.(Product Announcement)
Aug 07, 2000; Symantec has quietly modified its Norton Personal Firewall and Norton Internet Security 2000 products to block advertising...