Procter & Gamble (P&G) is a consumer goods corporation with many famous brands.
Brands with net sales of more than US$1 billion annually
From page 26 of Procter & Gamble 2006 Annual Report
- Always feminine hygiene products, including maxi pads, pantiliners(sometimes called Alldays), and feminine wipes
- Ariel washing powder/liquid
- Bounty paper towels, sold in the United States and Canada
- Braun, a small-appliances manufacturer specializing in electric razors, coffeemakers, toasters, and blenders
- Charmin bathroom tissue and moist towelettes
- Crest toothpaste
- Dawn dishwashing detergent
- Downy/Lenor fabric softener
- Duracell batteries and flashlights
- Folgers coffee. In June 2008 it was announced that Folgers would be acquired by The J.M. Smucker Co. based in Orrville, Ohio, by a projected data of Nov, 2008.
- Gillette, a safety razor manufacturer
- *Gillette Mach3
Other current brand details
- Align Healthcare (Probiotics)
- Bounce fabric-softener sheet for dryers
- Camay, a lightly-scented bath soap
- Cascade dishwasher detergent
- Cheer laundry detergent, available in powder and liquid
- Clairol, a personal care products division of Procter & Gamble that makes hair coloring, hair spray, shampoo, hair conditioner, and styling consumables
- CoverGirl, the largest color cosmetics brand in the U.S., with distribution in Canada, Australia, and Switzerland as well
- Dolce&Gabbana colognes
- Dreft laundry detergent. It was actually the first synthetic detergent used for delicate clothing and dishes when introduced in 1933 from Proctor & Gamble.
- Dryel home dry-cleaning kit
- Dunkin' Donuts packaged coffee
- Era, Proctor & Gamble's first liquid laundry detergent
- Eukanuba premium dog and cat foods
- Fairy dishwashing liquid
- Febreze odor eliminator
- Gleem toothpaste
- Gucci colognes
- Hugo Boss colognes
- Ivory soap
- Joy dishwashing liquid
- Lacoste colognes
- Luvs disposable diapers
- Max Factor cosmetics
- Metamucil Healthcare (GI: bulk fiber)
- Millstone coffee
- Mr. Clean product line
- Nice n Easy hair color product
- Nicky Clarke hair products
- Old Spice
- Pepto-Bismol digestive medicine
- Prilosec GI (Heart burn)
- Puffs tissues
- PUR Water Filtration
- Scope mouthwash
- Secret deodorant
- SK-II beauty products
- Swiffer cleaning products
- Tampax tampons
- Thermacare pain relief
- Vicks Healthcare (Cough & Cold)
- Zest soap
Brands owned by Procter & Gamble in the past, but since divested:
- Biz, sold to Redox Brands in 2000
- Cinch, a line of cleaning products, was sold to Shansby Group, a San Francisco investment firm
- Chloraseptic, throat medicine and lozenges sold to Prestige Brands.
- Clearasil, over-the-counter acne medicine sold to Boots Healthcare.
- Coast, bar-soap brand sold to Dial Corporation in 2000.
- Comet, long-time P&G brand of cleanser owned now by Prestige Brands
- Crisco (vegetable oil and shortening) sold to J. M. Smucker.
- Dantrium, sold to JHP Pharmaceuticals and SpePharm
- Duncan Hines packaged cake mixes, sold to Aurora Foods (now Pinnacle Foods) in 1998
- Folgers coffee was acquired by The J.M. Smucker Co. based in Orrville, Ohio in June 2008.
- Hawaiian Punch, now owned by Dr Pepper/7up
- Jif (peanut butter) --divested by Procter & Gamble in a spin-off to their stockholders, followed by an immediate merger with The J.M. Smucker Company in 2002
- Lava, sold to WD-40 in 1999
- Mon Shelle, a beauty soap
- Oxydol sold to Redox Brands in 2000; Oxydol was P&G's first popular laundry soap, then later became a laundry detergent after Tide was introduced in 1946.
- Pert Plus, sold to Innovative Brands, LLC in July 2006
- Prell shampoo, sold to Prestige Brands International in 1999
- Spic and Span, now owned by The Spic and Span Company, a division of Prestige Brands
- Sunny Delight orange drink, spun off in 2004
- Sure, anti-perspirant/deodorant line was sold in October 2006 to brand-development firm Innovative Brands
- Lilt Home Permanents, Including "Push Button" Lilt, The First "Foam-In" Home Permanent In A Can. Sold To Schwartzkopf/DEP
- Salvo, a brand of detergent tablets which was sold in the early 1960s
- Thrill, a peach-scented brand of dish-washing liquid
- Top Job all-purpose cleaner
- Vizir, was a detergent, most saled in Europe
- Wondra, a brand of hand lotion
Brands owned by Procter & Gamble in the past, but since phased out:
- Both Banner and White Cloud toilet tissues were merged with the company's best known bathroom tissue, Charmin.
- Bold a brand of laundry detergent. The product is still sold in Europe.
- Citrus Hill, orange juice drink last made in 1992
- Dash, a brand of concentrated laundry detergent. The product is still sold in Europe.
- Duz, a powdered detergent which had a glass in each box
- Encaprin, the first competitor to Tylenol in the ibuprofen-capsule pain-reliever market. In 1984, it beat Advil and Nuprin to the stores by a few months. Only two years later, it was forced off the market by a cyanide poisoning hoax.
- High Point instant coffee
- Monchelle beauty soap
- Pace & SELF "No-Lotion" Home Permanents
- Puritan liquid vegetable oil (The first brand to sell canola oil)
- Rely, super-absorbent tampons in production from 1976-1980. It was pulled off the market with the TSS crisis.
- Salvo, the first concentrated tablet laundry detergent, which was discontinued in the 1970s then later a dish detergent (sold in the U.S. 2004-2005 it's still sold in Latin America)
- Thrill dishwashing liquid
- Wondra lotion for dry skin. There were many formulas. (The first major brand to use "silicones")
Coconut-based cleaning and food products
Laundry and personal cleansing products
Hair care and laundry categories
Dishwashing, fabric care and food categories
Laundry, personal care and hair care