WRAR-FM is an Adult Contemporary and Adult Standards formatted broadcast radio station licensed to Tappahannock, Virginia, serving the Northern Neck. WRAR-FM is owned and operated by Real Media, Inc.
The station signed on in 1971, as a sister station to WRAR-AM, and has been a contemporary music station since it's beginning. The station used live air personalities during the 1970s and 1980's, but relied on syndicated programming during the 1990s. In the last several years, the station has returned to the use of live local announcers once again.
- Mike Friend: one of the founders of non-commercial WNRN in Charlottesville, VA.
- Steve "Mr. Beach" Leonard: after stops at WMXB and WRCL, is now at WZEZ.
- Jim Payne: later Operations Manager and Middays at WRVQ in Richmond, VA.