is the NBC
television affiliate for Meridian, Mississippi
, broadcasting on analog channel 30 and digital channel 31. The station began broadcasting originally as WLBM in 1982. WLBM was a semi-satellite of nearby WLBT
WLBM's studios caught fire in 1990, knocking the station off the air and leaving much of eastern Mississippi without an over-the-air NBC affiliate. Comcast provided NBC programming from Hattiesburg's WDAM for cable subscribers. NBC returned to the market when Global Communications brought the station back on the air as WGBC in September 1991. Its transmitter is located in Meridian.
, WGBC aired news programs Monday through Friday branded as WGBC News 30.
However, those broadcasts ended after local businessman, Alex Shields, bought majority control of the station. Within a year, WGBC entered into a local marketing agreement with WMDN
. In 1997
, local news returned to WGBC as part of 24/30 News
since the broadcast originated from WMDN's studios. By 1998
, WGBC was left without a newscast when 24/30 News
was rebranded WMDN News
and aired exclusively on WMDN.
In addition to NBC network programming, WGBC airs a variety of syndicated programming including Maury
, Inside Edition
, and syndicated comedies including My Wife and Kids
. Weekend syndicated programming includes Stargate SG-1
, and reruns of Smallville
and Star Trek: Enterprise