WAPA-TV has two full-power satellite stations: WTIN, channel 14 in Ponce and WNJX-TV, channel 22 in Mayagüez. Both stations are also owned by Intermedia Partners LCC. , WAPA also streams its programming on its website.
Like other mascots, El Gato was seen in different situations in different TV spots. Besides playing the bongos, he would also play the drums and was seen in one station ID as a matador. Another spot had him interacting with a cat seen in a Telemundo ad. El Gato would also sometimes be accompanied by his wife and children (one boy and one girl), where they appeared flying in a helicopter shaped like the channel's "4" logo and celebrated the holidays while playing musical instruments.
WAPA-TV's competitors include WKAQ-TV (Telemundo), WLII (Univision Puerto Rico), and WIPR-TV(PBS). WAPA-TV and WKAQ-TV have battled for the title of Puerto Rico's most-viewed station since the 1950s, with WLII entering the battle in the mid 80s.
During the 1980s and early 90's, the station was very successful by mixing American shows translated to Spanish with locally produced sitcoms such as "Cuqui", "Cara o Cruz", "Entrando por la Cocina", "Carmelo y Punto" and "Barrio Cuatro Calles". But it was still trailing behind WKAQ-TV as the second major Puerto Rican station. In the early 90's, WAPA rebranded itself with the slogans "WAPA'lla!" (a catchy slang variation of "Vamos pa'lla" - Let's go!) and "WAPA, aqui con la gente" (WAPA, here with the people). These slogans were accompanied by a catchy score and vivid, colorful graphics depicting the channel's logo. In 1994, WAPA was the first television station in Puerto Rico to use high-end graphic animations to animate a new logo, created and animated by Pixel Light Studios in New York. This gave the channel a very "American" look. The logo, although graphically pleasing, was slowly dropped in favor of the classical number 4 logo. High end graphics were later altogether dropped for cheaper, in-house graphics.
Early after 2000, WAPA again rebranded itself with a new name and logo; "Televicentro" (used previously during the 70s and 80s). It has also regained its position as a major Puerto Rican TV station, mainly due to its new focus on locally produced programming. Its new slogan, "Como tú, boricua" highlights the fact that it is the only local commercial station left, with no foreign influence. Albeit the new name, locals still called it either "el cuatro" or simply "WAPA".
In September 2004, WAPA-TV became the first Puerto Rican station, and the seventh TV station in the U.S. (including territories) to become a superstation and broadcast shows through the DirecTV satellite system to the United States, under the name of WAPA America WAPA America's master control headquarters are located in Springfield, Massachusetts in the nearby suburb of Chicopee. "WAPA America" can also be seen in the U. S. through cable television service via companies like Comcast, RCN, Qwest Communications, and recently added to Cablevision subscribers in the greater New York City Metropolitan Area, and several surrounding communities.
On October 19,2006. LIN TV announced that it had entered into an agreement to sell its Puerto Rico television operations to InterMedia Partners, L.P. for $130 million in cash. The sale was completed on March 30, 2007.
|7:00 PM||7:30 PM||8:00 PM||8:30 PM||9:00 PM||9:30 PM||10:00 PM||10:30 PM||11:00 PM||11:30 PM|
|Sunday||24||Alias||House||Ugly Betty||Grey's Anatomy|
|Monday||SuperCine||Club Sunshine||Noticentro||Decision 2008||Primera Plana Rep.|
|Friday||A Calzón Quita'o Primetime|
|Saturday||WWE Friday Night Smackdown!||SuperCine||Noticentro||En Una Semana||World Sport|
WWE Friday Night SmackDown! starts at 6 PM.
In its beginnings, Noticentro 4 lasted only fifteen minutes in the afternoon, with a 30 minute edition at 10 in the evening. There was also a weekend edition. Gradually, the program's on-the-air time was increased to a full hour.
After Otero's departure, New York City-born William "Bill" Pérez became WAPA's news director (Torres held the post for a while but eventually asked to be left as an anchorperson only) In the late 1970s, Enrique Cruz Díaz, Luz Nereida Vélez, Sylvia Gómez, Luis Rigual, Cyd Marie Fleming, José Esteves, Luis Francisco Ojeda and others joined.
In 1980, Noticentro 4 inaugurated a new studio. In 1981, Pedro Rosa Nales joined the team. In 1982, Enrique Cruz Díaz, also known as Kike Cruz, substituted Torres as show director. In 1983, Rigual died, being substituted as main sports anchor man by Rafael Bracero. Bobby Angleró joined the team of reporters as Bracero's main helper in 1984, year in which the Coquí Satellite was inaugurated by the station. Coquí Satellite helped the network deliver breaking news quicker, and it helped deliver the news on occasions such as the Challenger explosion, when Torres interrupted Angela Meyer on her Chanita Gobernadora comedy section to break the news to the public only minutes after it had happened.
In the early 2000s, WAPA-TV inaugurated the SuperCóptero (SuperChopper), the Noticentro 4 helicopter. The SuperCóptero is mostly used to report on traffic conditions in the metropolitan area on the 4:00 p.m. and 5:00 p.m. editions of Noticentro 4. WAPA-TV is the only local station to have a helicopter in the air.
Noticentro runs a local cable channel, El Canal del Tiempo (The Weather Channel). The channel broadcasts weather forecasts for Puerto Rico 24 hours a day. El Canal del Tiempo can be seen on all three cable companies serving Puerto Rico and on WAPA-TV digital subchannel, WAPA-DT 27.2/4.2.
WAPA-TV uses it same logo for Noticentro (formerly Noticentro 4), changing the word WAPA to Noticentro, but with the same red strips at the right. The previous music package Noticentro 4 used is called News Authority by 615 Music and has been used since 2004. In the past they've used Newswatch 24, News One, Impact among others. Noticentro now uses the same music for all its sections and bumpers.
"El Canal Del Tiempo" still uses the old Noticentro 4 graphics and logo.
Noticentro airs about forty hours of news coverage a week.
|4.1 / 27.1||Main WAPA-TV programming|
|4.2 / 27.2||El Canal del Tiempo|
|Station||City of license|| Channels|
|First air date|| ERP|
|Facility ID||Transmitter Coordinates|
|WTIN||Ponce|| 14 (UHF)|
|1985|| 1070 kW|
| 861 m|
|WNJX-TV||Mayagüez|| 22 (UHF)|
|April 27, 1986|| 4201 kW|
| 658 m|