Velvet was released in white and black versions from 1970 to 1974 and then reissued in 1981. Velvet’s first white issue in 1970 came attired in a sleeveless purple mini dress with a white ribbon sash and purple T-Strap shoes; the black version of the doll came attired in a lavender mini dress with a white ribbon sash with purple shoes. The white Velvet Doll had blonde hair and lavender sleep eyes, while the black Velvet version had black hair and black sleep eyes.