Tefal is known for creating the non-stick cookware category.
The premium line of Tefal cookware is endorsed by Jamie Oliver.
In Britain there was a phrase that was common during the 80's and 90's called "Tefal Head". This was applied to people who were intelligent. This was due to the advertising campaign launched by Tefal whose adverts all consisted of actors playing scientists with grossly distended foreheads (thus giving the impression of intelligence)
Tefal's new-look website is not a selling tool: With the launch of its website Tefal is winning customers without stepping on retailers' toes. (Case Study).
Feb 28, 2002; Tefal, famous for its non-stick cookware, hopes that its new website will be one of the "stickiest" around, turning a dull...