Though critically acclaimed in its native South Korea, the film's box office returns were not so great, prompting a 'Save the Cat' movement involving film-industry professionals to try to increase viewership before its theatrical run would be cut short. The film went on to many international film festivals as well, where it received awards and special mentions.
The film is the debut work of director Jeong Jae-eun, who would later go on to direct the 2005 film The Aggressives.