Robin Li

Robin Li

Robin Li (1968 –) is a Chinese entrepreneur.

The fourth of five children, he grew up during China's Cultural Revolution. Li studied information management at Peking University and the State University of New York, Buffalo. In 2000 he founded Baidu with Eric Xu (徐勇). He has been the CEO of Baidu since January 2004, which was listed in NASDAQ in August 2005.


After completing his master's degree at SUNY Buffalo in 1994, he joined a New Jersey division of Dow Jones and Company, where he helped develop a software program for the online edition of The Wall Street Journal.

Robin Li is the initiator of ESP technology, and successfully used it in the Infoseek/ search engine. Another of his important innovative achievements was the picture search of

He was listed in the CNN Money annual "50 people who matter now" in 2007.


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