Riddell is widely known for its line of football helmets. They also make shoes.
In 2002, Riddell released a new design of helmet called the Revolution or more called "Revo's" for short The newer design was released in response to a study on concussions. The design is becoming more popular in the NFL and NCAA, being used by notables such as Peyton Manning, Dwight Freeney, Casey Hampton, and Brady Quinn.
Other helmet styles produced by Riddell include the Revolution Youth, VSR-4, VSR2-Y, and Little Pro.