It was built on Priory Meadow, previously a cricket ground; the last county cricket match was played in 1989 prior to development of the Shopping Centre. This history is reflected by the statue in the outside square of a batsman holding a pose having played a stroke. Eagle eyed observers may spot the ball embedded in the first floor wall of F. Hinds jewellers opposite.
In the 13th century the area was underwater and formed the original harbour for Hastings. The harbour was one of the most important in the area and was the reason Hastings became one of the Cinque Ports. It became silted up by the natural flow of shingle along the coast and was eroded by a series of severe storms. Some construction delays were caused by the unusual nature of the site and there have also been major incidences of flooding since opening that have affected the outside square.
Priory Meadow is in the town centre, and very close to Hastings railway station. It is open from 9:00am to 5:30pm on Monday to Saturdays and 10:30am to 4:30pm on Sundays, and the car park offers 800 spaces.
The local radio station Arrow FM is broadcast from the centre.