At the 2008 Slovenian legislative elections on 21 September 2008, the party won 5.4% of the popular vote and five out of ninety six, which is one less than at the previous election in 2004.
The party has been led by Zmago Jelinčič since its founding in 1991. Jelinčič has often shifted the focus of the party's ideology in order to suit changing popular sentiment in Slovenia. In the early 1990s the party led a chauvinist discourse against immigrants from former Yugoslav republics. This was somewhat moderated later, but the party continues to voice strongly anti-Croatian positions. Among other things, Jelinčič has proposed that the national border with Croatia be sealed, apart from two custom stations for trade, until the territorial dispute with Croatia is resolved (primarily the issue of the maritime border on the Gulf of Piran and several small areas along the land border). He also advocates improving relationships with Serbia and has opposed the independence of Kosovo. The SNS frequently and loudly demands better treatment of Slovene minorities in Italy, Austria and Hungary.
The party's ideology has been strongly anti-Catholic and has advocated a firm laicist position. Its leaders have been frequently accused of chauvinist and even racist attitudes towards certain minorities, particularly the Slovenia's Roma population. The party also strongly opposes gay rights; several of its MPs, including the party's former deputy chairman Sašo Peče, have publicly made numerous openly homophobic remarks.
The party receives support from various strands of society; these range from Communists nostalgics to more moderate voters, especially among young people. The party advocates state intervention into economic matters, strict economic regulations, secularism, development of basic and applied science, and civic education in public schools. The party also calls for a change of the national flag (regarded by the party's program as "Pan-Slavic") and the coat of arms (called "an a-historical and hippie-inspired [referring to Marko Pogačnik] fabrication" by Jelinčič), reform of the justice system and withdrawal from the European Union and NATO.
In the second democratic elections in Slovenia in 1992, the SNS won more than 10% of the popular vote, which declined to around 6% in the 2004 legislative election. The party motto is "with no hair on the tongue" (a saying equivalent to "calling spade a spade"). The SNS takes pride in the party's rejection of all standards of political correctness in speech. For example, when Jelinčič was asked what the prime difference between SNS and the leftist Democratic Party of Pensioners of Slovenia was, he replied: "A young woman from time to time."
The traditional 19th century Kozler map of United Slovenia is one of the official party symbols. Jelinčič has also written a book entitled Hrvatje v luči zgodovinske resnice ("Croats in the light of historical truth"), originally published under the pseudonym "Psunjski" (the possessive form of "epithet"), wherein he harshly criticised Croatia and praised Slovenia, Serbia, the policies of Tito, and the anti-fascist struggle.
Parliamentary representation:
DateFormat = yyyy
Period = from:0 till:11
TimeAxis = orientation:vertical
ScaleMajor = unit:year increment:1 start:0 PlotData=
bar:Seats color:yelloworange width:30 mark:(line,white) align:left fontsize:S
bar:1990 from:start till:0 text:0
bar:1992 from:start till:9 text:9
bar:1996 from:start till:4 text:4
bar:2000 from:start till:4 text:4
bar:2004 from:start till:6 text:6
bar:2008 from:start till:5 text:5