Nicholas Perricone MD, is a
dermatologist who has written several books, primarily on the subjects of weight loss and maintaining the appearance of
youth. He is an Adjunct Professor of Medicine at
Michigan State University’s College of Human Medicine, from which he received his MD. He has appeared in two special programs on
PBS. He sells his own line of skin care products.
Perricone presents himself as a radical in the dermatological community, repeatedly encouraging his audience to challenge the status quo. He compares his work relating diet to skin care with Ignaz Semmelweis's work on hand washing and the spread of disease in the 1800s. Dr. Perricone is considered the father of the inflammation theory of aging.
Books
Perricone has written five books. These all take a similar "three-tiered" approach to skin problems. The three tiers are
diet,
supplements, and
topicals. The books share some general recommendations, but each contains unique material.
The Perricone Promise
Published in 2004,
The Perricone Promise offers a new theory of aging circulating around
neuropeptides, and focuses on an extensive diet intended to regulate them. He claims that the diet can be helpful in simultaneously losing weight and smoothing wrinkles, as well as improving one's mood and decelerating aging. New topical recommendations are also included, the primary one being a neuropeptide-based serum exclusively sold by Perricone's company that currently costs $570 per bottle (a 3-month supply), far more than any of Perricone's other products.
The Acne Prescription
Published in 2003,
The Acne Prescription is a follow-up to
The Perricone Prescription targeted at those who are suffering from
acne, especially (though not exclusively) those who have older, drier skin that does not respond well to treatments intended for oily
adolescent skin. The book is particularly notable for attacking the widely held opinion in the dermatological community that there is, with few exceptions, no correlation between diet and acne, high intake of
iodine is an acknowledged exception. Perricone claims that foods do have anti-inflammatory (and therefore anti-acne) and pro-inflammatory effects; which foods fall into which category is somewhat counterintuitive. For example,
apples are in the anti-inflammatory food list, while
bananas are considered pro-inflammatory. This book's paperback version was released under the title "Clear Skin Prescription" in 2004.
The Perricone Prescription
Published in 2002,
The Perricone Prescription, recommends a "rejuvenating" program of diet, exercise, and skin care that is intended not only to improve one's appearance, but also to increase energy and to reduce the risk of several major health problems, including
heart disease,
cancer, and
diabetes. Many of the recommendations, such as a diet high in
fish, are repeated from
The Wrinkle Cure. The book became a #1
New York Times bestseller.
The Wrinkle Cure
Published in 2001,
The Wrinkle Cure, suggests a diet and products that can allegedly slow, or even reverse, the visible aging process. Some of his most notable recommendations are a diet high in
salmon (primarily for its
omega-3 fatty acids), supplementation of
lipoic acid, and topical application of
vitamin C ester and
DMAE.
The Perricone Weight-Loss Diet
Published in 2000,
The Perricone Weight-Loss Diet describes how a version of the face-lift diet introduced in previous books can also be helpful in losing weight without losing body tone. New supplement regimens are introduced along with an updated version of the salmon-rich Perricone diet, as well as several new recipes.
Product line
Perricone's company, N.V. Perricone, M.D. Ltd., sells relatively high-cost
topicals, as well as some dietary supplements. For example, the least expensive
moisturizer currently sold by the company costs $50 for a 2 oz. tub. Another product, Neuropeptide Facial Conformer, is $570 for a 2 oz. bottle. However, Perricone's customers claim that this cost is justified due to the concentrations of active ingredients such as
lipoic acid,
vitamin C ester, and
DMAE, all of which are strongly recommended by Dr. Perricone in his books. These products are sold at a select few cosmetics stores, most notably
Sephora.
According to The Wall Street Journal, Nicholas Perricone's company grossed $11.8 million in 2001 and $42.4 million in 2002. His own company has since been purchased by an equity firm.
Criticisms
Perricone's critics accuse him of making outlandish, unrealistic promises in order to sell books and products. His claims, they say, are backed by very little scientific research, and any research he has done himself has never been published in medical journals, where it would be subject to scrupulous review. However, such peer-reviewed scientific research is routinely found at http://www.ncbi.nlm.nih.gov/sites/entrez, using the following search format void of punctuation: "last name, first initial, middle initial" (as necessary). A search for "perricone nv" results in publications coauthored by "perricone nv" and "perricone n", needing authorship clarification here.
Perricone's recommended diet has come under particular scrutiny. Although the specifics vary in his books, all of the recommendations focus on the regulation of blood sugar levels. Specifically, he recommends preventing rapid increases in blood sugar by eating only foods with a low glycemic index. This eliminates most breads and fruit juices, both of which are strongly recommended for consumption by mainstream diet organizations. Perricone's diet is similar to those touted by books such as The Glucose Revolution, and mainstream diets recommended for diabetics.
In his defense, Perricone accuses the dermatological community of conformity, of ignoring common-sense wisdom, and of closing their minds to minority voices. His books are filled with spirited rebelliousness. For example, in The Acne Prescription, Perricone cites Bertrand Russell's famous line: "Even when all the experts agree, they may well be mistaken."
External links