Some Political scientists call the resulting new coalition the "Fifth Party System" in contrast to the Fourth Party System of the 1896-1932 era that it replaced.
Roosevelt discovered an entirely new use for city machines in his reelection campaigns. Traditionally, local bosses minimized turnout so as to guarantee reliable control of their wards and legislative districts. To carry the electoral college, however, Roosevelt needed massive majorities in the largest cities to overcome the hostility of suburbs and towns. With Postmaster General James A. Farley and WPA administrator Harry Hopkins cutting deals with state and local Democratic officials, Roosevelt used federal discretionary spending, especially the Works Progress Administration (1935-1942) as a national political machine. Men on relief could get WPA jobs regardless of their politics, but hundreds of thousands of supervisory jobs were given to local Democratic machines. The 3.5 million voters on relief payrolls during the 1936 election cast 82% percent of their ballots for Roosevelt. The vibrant labor unions, heavily based in the cities, likewise did their utmost for their benefactor, voting 80% for him, as did Irish, Italian and Jewish voters. In all, the nation's 106 cities over 100,000 population voted 70% for FDR in 1936, compared to 59% elsewhere. Roosevelt won reelection in 1940 thanks to the cities. In the North, the cities over 100,000 gave Roosevelt 60% of their votes, while the rest of the North favored Willkie by 52%. It was just enough to provide the critical electoral college margin.
With the start of full-scale war mobilization in the summer of 1940, the cities revived. The war economy pumped massive investments into new factories and funded round-the-clock munitions production, guaranteeing a job to anyone who showed up at the factory gate.
The big-city machines faded away in the 1940s, with a few exceptions, especially Albany, New York and Chicago. Local Democrats in most cities were heavily dependent on the WPA for patronage; when it ended in 1943 there was full employment and no replacement job source was created. Furthermore, World War II brought such a surge of prosperity that the relief mechanism of the WPA, CCC, etc. was no longer needed.
Labor unions crested in size and power in the 1950s, then went into steady decline. They continue into the 21st century as major backers of the Democrats, but with so few members they have lost much of their influence.
Intellectuals gave increasing support to Democrats since 1932. The Vietnam War, however, caused a serious split, with the New Left reluctant to support most Democratic presidential candidates.
The European ethnic groups came of age after the 1960s. Ronald Reagan pulled many of the working class social conservatives into the Republican party as Reagan Democrats. Many middle class ethnics saw the Democratic party as a working class party and preferred the GOP as the upper-middle class party. However, the Jewish community still voted en masse for the Democratic party, and with the recent election 74% voted for Kerry.
African Americans grew stronger in their Democratic loyalties and in their numbers. By the 1960s, they were a much more important part of the coalition than in the 1930s. Their Democratic loyalties cut across all income and geographic lines to form the single most unified bloc of voters in the country.
In many ways, it was the civil rights movement that ultimately heralded the demise of the coalition. Democrats had traditionally solid support in Southern states (the Solid South), but this electoral dominance began eroding in 1964, when Barry Goldwater carried the Deep South (and little else). In the 1968 election, the South once again abandoned its traditional support for the Democrats by supporting Nixon and segregationist third-party candidate George C. Wallace. This, coupled with Nixon's southern strategy aimed at attracting these voters, led to increased support for Republicans by Southern whites.
Since 1968, the South has generally voted for Republicans in presidential elections. Exceptions came in the elections of 1976, when the southern states voted for native southerner Jimmy Carter, and 1992 and 1996, when the Democratic ticket of southerners Bill Clinton and Al Gore achieved a split of the region's electoral votes.
In more recent years, support for the Democrats has become the strongest in the northeast and on the west coast, with Republicans showing more strength in the south and southwest. The Midwest has become a partisan political battleground. The division between the two parties is virtually even in both houses of Congress, as of 2006, and no party has established the kind of dominance that the Democrats were able to exert during the period of the New Deal coalition.
% Democratic vote in major groups, presidency 1948-1964 | |||||
1948 |
1952 |
1956 |
1960 |
1964 | |
all voters |
50 |
45 |
42 |
50 |
61 |
White |
50 |
43 |
41 |
49 |
59 |
Black |
50 |
79 |
61 |
68 |
94 |
College |
22 |
34 |
31 |
39 |
52 |
High School |
51 |
45 |
42 |
52 |
62 |
Grade School |
64 |
52 |
50 |
55 |
66 |
Professional & Business |
19 |
36 |
32 |
42 |
54 |
White Collar |
47 |
40 |
37 |
48 |
57 |
Manual worker |
66 |
55 |
50 |
60 |
71 |
Farmer |
60 |
33 |
46 |
48 |
53 |
Union member |
76 |
51 |
62 |
77 | |
Not union |
42 |
35 |
44 |
56 | |
Protestant |
43 |
37 |
37 |
38 |
55 |
Catholic |
62 |
56 |
51 |
78 |
76 |
Republican |
8 |
4 |
5 |
20 | |
Independent |
35 |
30 |
43 |
56 | |
Democrat |
77 |
85 |
84 |
87 | |
East |
48 |
45 |
40 |
53 |
68 |
Midwest |
50 |
42 |
41 |
48 |
61 |
West |
49 |
42 |
43 |
49 |
60 |
South |
53 |
51 |
49 |
51 |
52 |
by William Edward Leuchtenburg