Jelleke Veenendaal (born
15 December 1953 in
Alkmaar) is a
Dutch politician and member of
lower house for the
People's Party for Freedom and Democracy (VVD). She was one of the three candidates in the
2006 VVD leadership election, but obtained only 803 votes (3%).
Life
Life before politics
After attending a public
elementary school in
Utrecht, Veenendaal attended MULO. She graduated in
1971 specializing in the sciences. She worked for a
development cooperation NGO in
Frankfurt between
1971 and
1974. She continued to study for
medical analyst at MBO-level, graduating in
1976. She took several jobs as a medical analyst in
1978-
79. She then endeavoured in travel, and had management functions with several foreign travel organisations, in the period
1979-
83. In
1984 she returned to the Netherlands, working as a medical analyst in
Amsterdam. In
1989 she became a manager for the HEMS, which coordinates the restaurants and bistros at
Schiphol Airport. She took an evening course in business administration, resulting in a completed HEAO-study in
1990. After her studies she took a job at the
Chamber of Commerce of
Alkmaar, as head of public relations. In
1993 she became a professional advisor for small businesses in
Zaandam. In
1997 she temporarily quit working because of an illness. In
2001 she became commercial director of Reek Weegtechniek in
Purmerend. A job she gave up in
2003, to enter parliament.
In this period she had already become active within the VVD, as secretary of the Purmerend branch, and as member of the board of the party's women organisation. She also took courses in liberalism and liberal politics, and in political communication from the Haya van Someren Foundation, which trains the VVD members on request. She also was member of the board of the NVVH, the Dutch Association of Home Makers.
Political Life
In 2003 she entered the lower house of parliament. She was not on an eligible position, but after the formation, many VVD MPs had become minister, leaving their parliamentary seats. In parliament she was member of the backbench, and spokesperson for housing policy. In
2005 she proposed a plan together with
social-democratic MP,
Staf Depla. She also pleaded for a more lenient policy towards permanent housing in vacation houses.
Quite unexpectedly Veenendaal announced her ambition to become leader of the VVD, and would run in the 2006 VVD leadership election as -then only- candidate against Mark Rutte. She claimed that without another candidate the election would be a sham and that it was important that a woman ran. She did not discuss her ambition with the party board, but did consult her political friends. She was generally seen as a very unlikely candidate against the popular Rutte, who is backed by the party's board, and after Rita Verdonk entered the game, her chances have vanished entirely. In the debates set up around the election, Veenendaal shows her self more left and progressive than Verdonk and Rutte. She lost the elections to Rutte obtaining only 803 votes, 3% of the total.