The
Isuzu Axiom was an
SUV designed in
Japan using a "knife blade" theme for its car-like styling. Built in
Lafayette, Indiana,
U.S. at the joint
Subaru-
Isuzu plant on the
Rodeo platform. It jointly replaced the
Trooper, but was itself replaced by the Isuzu Ascender for the 2005 model year. The name "Axiom" was determined by a naming contest held by Isuzu, and was won by Dr. Hakan Urey from
Redmond, Washington, who suggested the name and won his own Axiom in 2001. The Axiom is available with a
torque on demand four-wheel drive system, and a direct-injection engine was added in 2004, boosting power from 230 to 250
hp (172 to 186
kW). The Axiom's radical styling was too extreme for some although a surprising number of its design elements later found their way into
SUVs from other manufacturers. Unfortunately, under the Axiom's cutting-edge body was the largely unchanged Rodeo chassis, which was judged to be crude by critics. The stylish body was also available only as a luxury entry which limited the sales market. The Axiom was discontinued in July 2004 after only three years of production, and the Lafayette plant became exclusively home to build just
Subarus. It was retooled to build the
Subaru B9 Tribeca. With the retirement of the Rodeo and Axiom, Isuzu, which once sold a complete line of
cars,
trucks and SUVs, no longer offered any Japanese-built consumer vehicles in the
United States. The lineup now consists only of rebadged
General Motors vehicles: a
GMC Canyon pickup and
GMC Envoy SUV.
Cultural references
This vehicle was featured in the Spy Kids movies.
References