Isocoma pluriflora, commonly called southern goldenbush, southern jimmyweed, or rayless goldenrod is a flowering perennial herb, native to the southwestern United States. It grows 1 to 3.5 feet tall, and has small yellow flowers growing at the top of woody stems. It is named "pluriflora", 'many flowered', for its up to 25-50 vertical and approximately parallel stalks, tipped with yellow golden flowers.
Its range is limited to the Southwestern United States in the states of Arizona, New Mexico, Colorado and Texas; also regions of northern Mexico.