The total coverage by impervious surfaces in an area, such as a municipality or a watershed is usually expressed as a percentage of the total land area. The coverage increases with rising urbanization. In rural areas, impervious cover may only be one or two percent. In residential areas, coverage increases from about 10% in low-density subdivisions to over 50% in multi-family communities. In industrial and commercial areas, coverage rises over 70%. In regional shopping centers and dense downtown areas, it is over 90%. In the contiguous 48 states of the USA, urban impervious cover adds up to 43,000 square miles (110,000 km²) — an area nearly the size of the State of Ohio. Continuing development adds another quarter of a million acres (1,000 km²) each year. Typically two-thirds of the cover is pavements (streets, sidewalks, parking lots, driveways, etc.), and one-third is building roofs.
Impervious surface coverage can be limited by restricting land use density (such as number of homes per acre in a subdivision), but this approach causes land elsewhere (outside the subdivision) to be developed, to accommodate growing population. Alternatively, urban structures can be built differently to make them function more like naturally pervious soils; examples of such alternative structures are porous pavements and green roofs.
Rainwater from impervious surfaces can be collected in rainwater tanks and used in place of mains water.
Partly in response to recent criticism by local municipalities, a number of concrete manufacturers such as CEMEX and Quikrete have begun producing anti-impervious surfaces which partly mitigate the environmental impact of conventional impervious concrete. These new materials are composed of various combinations of naturally-derived solids including fine to coarse-grained rocks and minerals, organic matter (including living organisms), ice, weathered rock and precipitates, liquids primarily water solutions, and gases.