The idea of ignorability can refer also to observational data in which the predictors of "assignment" to a condition have been balanced between the two groups. For instance, although no experiment of the effect of attending a public versus private university could feasibly be done, it's possible to construct comparable groups of students at private and public universities; if the two groups cannot be distinguished in all of their observable characteristics, the assignment to public or private university can be said to be ignorable.
This idea is part of the Rubin Causal Inference Model, developed by Donald Rubin in collaboration with Paul Rosenbaum in the early 1970's.